Kappo Bike — Brand Identity Redesign

Brand Identity

Brand identity redesign for Kappo Bike, a now-defunct app for logging your bicycle trips around the city.


Led, designed, and implemented a complete brand identity redesign for Kappo Bike, a now-defunct app for logging your bicycle trips around the city.

Based in Santiago de Chile, Kappo Bike aimed to become a global facilitator of tools for smart city development around sustainable mobility, with tools such as "PedalHeat," Kappo's government-oriented solution for mapping out bike lane usage, "Cool Place to Bike," Kappo's B2B solution for encouraging bicycle usage within companies, and many more.

The development of this project resulted in a comprehensive Brand Book and internal websites and documents with guidance around the usage of the new Kappo brand.

Period

2019

Client

Kappo Bike

Sector

Mobility

Start-up

Discipline

Brand Identity

Graphic Design

Laura Sandoval

Kappo Counterparts

Iván Páez Mora

Mónica Berrios


Santiago Transit Map 2019

Graphic Design

Transit map for Santiago de Chile's Metro & rail network.


Santiago Transit Map 2019